Tag Archives: business

From Ice Cream Hunt to Branding Ideas, Are You Just Another Commodities?

This past Sunday afternoon I made my first visit to Plum Market in West Bloomfield searching for my favorite Jeni’s ice cream. I found Jeni’s out-of-the-state distribution location from a Twitter conversation I had with @jenisicecreams a week ago. Long story short, one can only imagine my excitement when I found lines of different flavors […]

Read More

How Much is a Brand Worth in China? (China’s No Panda Express, part 3)

Facebook is aiming for $5 billion in its initial stock offering. How much do you think its brand is worth? If some Internet company were to launch a clone site called Facebooks.com, how much do you think a court would award for brand infringement? The answer to that question is $60,000 USD, at least in […]

Read More

My Prediction for the Evolution of Social Media in 2012

Facebook now has 800 million active users (according to Mashable). Twitter, 100 million. 2011 was also a big year for many other social media platforms like Google+, LinkedIn, YouTube, Flickr, and Postures. It will be interesting to see what happens in the social-media landscape next year. My prediction: all social-media planning will revert and revolve […]

Read More

Wishful but NOT Wasted – SES Chicago – A Worth-Attending Event

Takeaways from Search Engine Strategies Summit held in Chicago. The post includes reflection of marketing efforts, conversion rate optimization, and digital marketing practices.

Read More

Are There Better Places to be?

I still remember the feeling I had a month ago upon learning Steve Jobs passed away. The news, for some reason, made me extremely upset. And listening to his famous speech at Stanford, which embraced the ideals of creativity and pursuing careers that ignite lives, certainly did not alleviate my feelings of loss. I kept […]

Read More