About three months ago I had a career change from do-it-all-marketing to focused-driven-analytics. While trying to immerse myself in the new agency culture, I also find myself at the crossroad of defining my skillset for advancing my career and providing more valuable service to future clients. “You should be able to learn everything from work” […]
This past Sunday afternoon I made my first visit to Plum Market in West Bloomfield searching for my favorite Jeni’s ice cream. I found Jeni’s out-of-the-state distribution location from a Twitter conversation I had with @jenisicecreams a week ago. Long story short, one can only imagine my excitement when I found lines of different flavors […]
From emerging in digital channels to learning the lingo of the Mad Men show, I have long dreamed of getting into an advertising agency. Not for the fancy suits or fabulous campaigns, but for the first-hand interaction with some top-notch nerds and creative minds. Therefore, being recruited by Digitas, is a dream come true. I […]
Facebook is aiming for $5 billion in its initial stock offering. How much do you think its brand is worth? If some Internet company were to launch a clone site called Facebooks.com, how much do you think a court would award for brand infringement? The answer to that question is $60,000 USD, at least in […]
Facebook now has 800 million active users (according to Mashable). Twitter, 100 million. 2011 was also a big year for many other social media platforms like Google+, LinkedIn, YouTube, Flickr, and Postures. It will be interesting to see what happens in the social-media landscape next year. My prediction: all social-media planning will revert and revolve […]
