Tag Archives: Social Media

How Much is a Brand Worth in China? (China’s No Panda Express, part 3)

Facebook is aiming for $5 billion in its initial stock offering. How much do you think its brand is worth? If some Internet company were to launch a clone site called Facebooks.com, how much do you think a court would award for brand infringement? The answer to that question is $60,000 USD, at least in […]

Read More

My Prediction for the Evolution of Social Media in 2012

Facebook now has 800 million active users (according to Mashable). Twitter, 100 million. 2011 was also a big year for many other social media platforms like Google+, LinkedIn, YouTube, Flickr, and Postures. It will be interesting to see what happens in the social-media landscape next year. My prediction: all social-media planning will revert and revolve […]

Read More

Wishful but NOT Wasted – SES Chicago – A Worth-Attending Event

Takeaways from Search Engine Strategies Summit held in Chicago. The post includes reflection of marketing efforts, conversion rate optimization, and digital marketing practices.

Read More

Do social networks make you more localized or globalized?

People always say technology makes the distance around the world shorter. What about social networks? Earlier this year, the revolution in Egypt was accelerated by a Facebook post called “We Are All Khaled Said.” And after the devastating earthquakes in Japan, social networks have become a major communication channel (since most of the phone lines […]

Read More

The Future of Social Media Events – Inspired by FutureMidwest 2011

This past week I attended another great social media event, FutureMidwest. I definitely see the community has been effectively establishing itself to become a hub of digital and local innovation. Even folks from a Chicago-based company, Manifest Digital, commented that, “Detroit is better situated than Chicago to entrepreneurship and startups.” FutureMidwest also brought me to […]

Read More